Getting your business to rank higher in Google Maps is as important as it is to rank in Google searches. Why you wonder? Here are two simple yet powerful reasons:
- Statistics suggest 70% of Australian population are Smartphone users. Majority of these users use Google Maps to search for businesses near them.
- Google Search also displays local pages at the top to make the results more relevant for users.
We rest our case! This establishes the wonders a higher Google Maps ranking can do for your business.
HOW CAN I GET MY BUSINESS LISTED IN GOOGLE MAPS?
Don’t have a Google My Business account?
You can set one up for yourself (click here to find out how) or our SEO managers can do it for you in the click of a button (Yes, we are that quick!). Give us a call @ 0414 904 286 or shoot us an email @ firstname.lastname@example.org to discuss.
Want more info.? Read on 👇
I HAVE A GOOGLE LISTING BUT MY BUSINESS DOESN’T RANK IN THE TOP SEARCHES
5 years ago, having a Google My Business account was enough to get your business to rank in Google search and map listings. Those were the simpler times!
Google is constantly trying to make its platforms meaningful for consumers. Businesses now have to put their ‘consumer-hats’ on before they go arm deep into marketing their business. Content (detailed information about the business), convenience (easy access to information) and correctness (accuracy of the information provided) are the new 3Cs of Google marketing!
Here are 5 easy tips to increase your business listing’s ranking in Google Maps:
Persuade your customers to review your business on Google. Reviews add credibility to your business listing. Trust us; Google will love you for this!
Complete your Google My Business profile
Google likes business profiles which contain useful information. Just having your business name and phone number will no longer cut it! Provide as much information about the business as you can. Add your operating hours, website link, an elaborate description about the services to your profile.
Get your website up-to-speed
It is vital for websites to be mobile responsive as most of the searches are performed on mobile these days.
Ensure your website’s cornerstone content reflects the keywords that are central to your business. For instance, if you are a takeaway pizza store, your cornerstone content could include the keywords ‘pizza near me’, ‘take away pizza in [suburb]’ or ‘pizza delivery’.
Embed Google Map in your website
This simple, yet often neglected, step can significantly improve your Google Maps ranking.
PRO TIP FOR INCREASING YOUR GOOGLE MAPS RANKING
Google Business Listings are a great tool for any business owner to:
- Make their business visible to a wider audience
- Get higher Google rankings
- Generate authentic, local leads
Now for the pro-tip.
Save yourself the time and trouble of setting up a Google My Business account or optimising it for higher rankings. Let SEOfast do it for you while you focus your efforts on better servicing your customers.
Give us a call and speak to our Search Engine Optimisation managers – Tony (@0414 904 286) or Mark (@ 0428 379 469). Or drop-in to our office for a chat. We are located inside a beautiful old church converted into a gift shop – Church Bazaar by Bimbo – at 15 Sydenham Road, Norwood SA 5067. Just look for the big red doors!
If you let us know before you drop in, we will treat you to a nice hot cuppa coffee. We are nice people, we promise! 😉