THE BLOG
Do you need an SSL certificate?
You may have seen or heard the acronym SSL floating around in website and hosting circles? Perhaps you have thought it another nerdy tech term that you really don’t need to add to your vocabulary? If you have a website, then you are going to want to pay a bit more...
read more
Do you advertise in directories?
Do you advertise in directories? Tempted to sign up to a 12 month contract? Read this first! Old paper directory companies have expanded their advertising offering and are signing up customers to their various digital platforms or services. They offer online directory...
read more
Is your SEO being written offshore?
How would you know? This is a bit of a head scratcher, because how do you know? If you have signed up with an agency for SEO SERVICES you wouldn’t know where it was being crafted. You could find out by asking a direct question, to which you may or may not receive an...
read more
How do new customers come to you?
Do you know where your customers are coming from, and which areas to focus your marketing on to bring you more leads? Understanding your current customer base might give you some information on how you can adjust your marketing strategy and get your business in front...
read more
Is it responsive? Have you seen your website from all angles?
You have your favourite devise and browser don’t you? I mean, you prefer to work on your laptop in Google Chrome…or is it, on your ipad in Safari? There are others who prefer a tablet and Firefox. And for every combination that you can think of, your website needs to...
read more
Don’t let new business directions move the goal posts for your SEO.
One of the great advantages to owning and managing your own business is that you can change it whenever you need to, or when you want to. Perhaps you have a new vision for your business in 2017 that is going to take it on a slightly different path than before? Changes...
read more
5 Benefits of SEO for Small Business
SEO often seems like one of those back-end things of a website that the technical people always tell you you should have, but you have no idea what it really is or what it does and what difference it will really make to your business. Using SEO can give your business...
read more
Three tips to help you get more customer reviews
Customer reviews are no longer the thank-you cards pinned to the cork board behind your shop counter. Happy customers and the lovely things they said about your business now have the power to influence not only your potential new customers, but also your ranking in...
read more
Do you know who your ideal customer is? How are you targeting your sales and media?
Who is your ideal customer? And why should it matter? If you are new to business, identifying who you would like your perfect customer to be is easy, because you essentially get to create your vision. If you are already in business, analysing your best customers...
read more
Is your Google My Business listing helping your customers find you?
Google claims that Google My Business “gets your local listing in front of your customers. You’ll stand out, whether people are looking for you on Google Search or Maps.” People can find a summary of your business info as well as your location in one quick search in...
read more